BLACK FRIDAY OFFER:
Join the IPB Program and get The Instagram Academy (€297) for free!
Does any of this apply to you?
- You're stuck in a 9-5 job because your business isn't quite at the point where you can take the leap.
- You already have a business and you want to promote online but you have no idea where to start.
- You started your business but it's not yet grown to the level you want – but you know this is what you want to do.
- You have soooo many offer ideas so it feels overwhelming cause you're not sure which one will work.
- Corporate experience? Check ✅ But when it comes to building your personal brand online, the overwhelm sets in.
You know you're meant for so much more in this life. As an entrepreneur, you've poured your heart and soul into creating an amazing offer. However, the struggle emerges when it's time to market and build your brand.
Let's be real – you know a solid marketing and sales strategy is the key to a profitable business.
But the question remains: How do you create a plan to turn your business into your full-time career? How do you kickstart this journey without drowning in overwhelm? And crucially, how do you do it all even when you're still working at a full-time job?
If there's ONE thing that I've learned throughout my years in business is that...
There's a difference between your PERSONAL BRAND and your OFFER.
Your personal brand creates the CONNECTION with your audience and your offers are the SOLUTIONS you provide.
Which means – you can have multiple offers when you effectively build a brand making it EASIER to increase revenue in your business.
In 2016, I started to build my personal brand as a wedding photographer. In two years, I was named as one of the best wedding photographer in the Netherlands.
However, 2020 had other plans as I lost everything in my wedding photography business due to a friend who's name shall not be mentioned 🦠 🦠 🦠
But there was ONE thing that I didn't lose: my personal brand
I decided to add a new offer to my business and promote it online. In 15 months, I made over €100K.
That's when I discovered the power of having a personal brand.
A personal brand is the unique combination of skills, experiences, values, and personality traits that defines an individual's professional identity. It is how you present yourself to the world, both online and offline.
Trust me, this has nothing to do with your logo, branding colors or your website. This is the type of strategy that speaks to the subconscious mind.
Building a personal brand is HANDS-DOWN the most effective way to stand out in your marketplace so you can attract new leads with multiple offers that convert into more sales.
(Especially if you're working at a 9-5 job and your goal is to quit to go all in with your business, this is the FASTEST way to do this!)
So let me ask you this...
What if you could build a personal brand online that gives you the opportunity to offer different products, services and solutions to a loyal audience of potential customers?
Let's talk about money 🤑 💵 💰
Revenue opportunities when you build your personal brand:
- You can sell your services or products
- You can do affiliate marketing
- You can become a brand ambassador
- You can host speaking engagements
- You can start coaching or consulting
- You can launch an online course or membership
- You can host live events and workshops
- You can even write a book
... and so much more!
The part that excites me the most is that you can have all those offers and make money with all of them because of your personal brand.
Take a look at people like Tony Robbins, Oprah Winfrey and Gary Vaynerchuck...
They all have a strong personal brand that has made them stand out in the marketplace.
But here's the most important part:
All of these personal brands have multiple streams of income and is their brand that has helped them make millions.
You don't need to be as famous as they are to get started. You can get started today...
YOUR PERSONAL BRAND GROWTH STRATEGY 🎉
The Intentional Personal Branding Program
This is a step-by-step program for entrepreneurs to intentionally build a personal brand online so you can reach more people, attract more leads, and convert more sales.
Yes – even if you're just starting from scratch!
© Steven de Cuba
Here’s what you might not know…
Even if you have thousands of followers, you still need a strategy to scale your business online.
Sounds obvious, right?
But here’s the not-so-obvious bit...
#1.
When it comes to promoting your personal brand online, a lot of fears will rise...
…which is why you might be feeling stuck or overwhelmed about growing your business.
Perhaps it's the fear of judgment, the discomfort of being on camera, or the uncertainty about how you present yourself to the online world. All these fears are entirely normal.
The problem arises when these fears become roadblocks, preventing you from taking the necessary steps to propel your business forward.
#2.
You don't need to be an #influencer with a lot of followers and likes to grow a successful business on Social Media…
…let's be real: you can't cash your likes and comments in at the bank, and they certainly don't pay the bills, right?
#3.
You don't need to post every-single-day to grow your account...
…trust me, my life isn't that interesting either.
Your personal brand is not just about the frequency of your posts but the substance they carry. Your audience is looking for a genuine connection and authenticity in your content.
INTRODUCING
The Complete Step-by-Step Process of Intentionally Building a Personal Brand Online...
The Intentional Personal Branding
If you're looking for a step-by-step program to help you stand out in the marketplace, turn your passion into a profitable business and finally go all in with your business–then the IPB community is for you!
Below is a breakdown of everything you can expect in the program.
Module 1
The Foundations of Building Your Personal Brand
The first step is to start with your mindset, your mindset is the foundation of your business. Just like a house needs a solid foundation to build on it, your business also requires a great mindset as the foundation for growth and scalability.
- Step into a new identity and adopt a new mindset so that you can confidently build a personal brand online.
- Learn the 4 things that every successful entrepreneur applies in their business before you waste your time doing other stuffs.
- Master the best practices of building a brand online so you can design an offer that gets your potential customers saying HECK YES!
Module 2
Crafting Your Ideal Customer Avatar and The Different Ways to Make Money as a Personal Brand
Discover how to attract the RIGHT type of followers to your business and how to nurture them into paying customers.
- Get crystal clear on WHO you want to serve and how to find them online.
- Learn how to create content that turns your ideal customers into paying customers.
- Master the power of stepping into the mind of your ideal customers so you can design offers that they want.
- The difference between your personal brand and your offer.
- 10+ different ways to make money as a personal brand and how to get started.
- One account or two accounts? My strategy explained.
Module 3
How to Promote Your Personal Brand Online
Once you know your ideal customer avatar and the different offers you can create – it's time to start putting yourself out there to build trust and and brand awareness.
- Master a new framework of consistency so you can stay on top of mind of your ideal customers
- Create your brand story and elevator pitch so you can confidently speak about your personal brand.
- Identify your Conversion Platform and create intentional content that captures true engagement – including the visual aspect of your brand.
- Learn the 3-Step Framework to converting a follower into high-quality leads that turns into paying customer.
Module 4
Your Sales System
Learn how to turn your audience into paying customers by adopting a sale system that works for your business.
- Learn how to turn a stranger on the internet into a lead that turns into a paying customer.
- Discover how the art of dismantling sales objection when promoting your products and services online.
- Create your next social media promotional campaign so you can finally start making more money doing the things you love the most.
Module 5
Turning Traffic into Leads with Email Marketing, Social Media and Automation
Remember in October 2021 when Instagram, Facebook, Whatsapp and Messenger went down for 5 hours? If you're only using social media to grow your business, does it mean that your business will be down when these platforms are down? I don't want that for you!
- Your email list is yours and you have power over it. You can always reach your ideal customer via email when the whole world is going upside down without social media.
- Learn how to build your email list from scratch and how to deliver your lead magnet on automation.
- Retarget your hottest audience via email and increase sales conversion in your business.
- Learn all the tech part: creating your freebie, creating your landing page, tagging, segmentation, delivery on automation, your first 5 emails...
... and so much more!
Module 6 ✨ Brand New ✨
How to Create Your Website from Scratch
Do you need a website to get started? No. We start with social media first. However, there's a point where you need to have your own website to scale your business. I'll show you exactly how to do this in this module.
- Learn the 4 different things that are VITAL to increase sales conversion on your website.
- How to make sure your website is getting traffic from your potential customers.
- Increase lead generation and sales conversion on your website
... and so much more!
Imagine where you could be a year from now…
- Confidently sharing your compelling personal brand online that establishes you as a thought leader but also fosters trust with your audience.
- Authentically building relationships that translate into customer loyalty, repeat business, and positive word-of-mouth referrals.
- Witnessing your business not just grow, but thrive in the online space. With a well-established personal brand, your business becomes a recognizable force in your industry.
BUT WAIT... THERE'S MORE!
PLUS, these *HOT BONUSES!*
When you join the Intentional Personal Branding Program, you'll receive...
Bonus #1
Mini-Course: How to Take High-Quality Photos for Social Media with Your Phone (€147 value)
Join me on a behind-the-scenes as I show you exactly how I take professional photos for social media.
- Learn the 3 factors that will determine the success of your photos so you can take high-quality photos with your phone!
- Join me on a photoshoot to learn my best secrets on taking your flat lays for your business.
- Learn how to edit your smartphone photos for social media with Lightroom Mobile App
PLUS: 12 Lightroom Mobile Presets to Edit Your Smartphone Photos like a Pro!
PLUS: A Private Gallery with 60 High-Resolution Lifestyle Photos (€419 value)
Bonus #2
12-Month Access to the VIP Private Facebook Community (€997 value)
A Private Facebook Community where you can ask all of your questions, receive feedback and participate in LIVE Q&A’s sessions.
In this group, you can ask all of your questions and watch all the replays of the group coaching calls. This is a safe place for only the members of the community.
Bonus #3
How to Plan One Month Worth of Content for Social Media in One Day (€97 value)
So many struggling entrepreneurs are blaming their lack of planning skills as the reason why they're not showing up on social media... that's over now!
Master the power of consistency (and save a lot of time) with my masterclass on planning a whole month's worth of content for social media in just one day!
PLUS: Social Media Calendar Template (€97 value)
This is the exact tool I use to plan my social media content and in this video (+free template) you're going to understand my planning process and how you can make it work for your business as well!
Bonus #4
Manifest the Business of Your Dreams with Daniela KURA (€119 value)
A private visualization practice with Daniela KURA, Trauma-Informed Manifestation & Purpose Coach. During this masterclass, you'll learn how to manifest the business of your dreams
Not only that but also the blockages that are holding us back and how to break these to get to the next level.
Are you ready to know what answers your subconscious mind holds?
Bonus #5
Insider Secrets to Launching a Profitable Podcast with Courtney Elmer (€497 value)
How to elevate your thought leadership and drive traffic and sales to your business on auto-pilot (without expensive ad campaigns or dancing on Instagram reels).
Courtney Elmer is the Founder & CEO of The EffortLESS Life® — a company dedicated to helping online entrepreneurs get the right systems, structure, and support in place so they can scale to the $1M milestone and thrive in their zone of genius as the visionary leader of their company.
Bonus #6
How to Grow Your Followers and Sales Conversion with Facebook and Instagram Ads with Ana Katz (€297 value)
Ana helps online businesses increase brand awareness, traffic, and sales with highly targeted Facebook and Instagram Ads. After 6 years of working as a Director of Digital Marketing and Analytics for an e-commerce company, she launched her own agency. Now, she helps growth-oriented business owners get more sales, more traffic, and more adoring fans.
What does that mean for you?
More revenue, more visibility, and more loyal customers.
Bonus #7
Energetics of Money Manifestation with Business Activation Coach, Tiffany Cheung (€597 value)
Tiffany is a business activation coach for the rogue, black sheep badass women of color ready to do it their way.
Her work is designed exclusively for the coach that couldn't play by the rules even if they wanted to, by the one who gets it.
During this masterclass, you'll learn:
- attracting money through mindset and manifestation
- scarcity vs abundance mindset
- being open to receiving money
- identity around money
... and so much more!
Results other members are getting...
"We went from having 8 clients to now having 84 clients within two months! We went from having about 400 followers on our Facebook page to now having 1400! But more than anything, we landed 4 new contracts starting at 40.000 AWG per year!"
- Caturla Gardening, Cleaning Services
"After I joined the course, my plan was so clear. I took a leap of faith, I quitted my 9-5 job, I started my business and I already have a few clients."
- Juliette Oden, Marketing Consultant.
"When I joined the program, it became really clear to me that it was the perfect fit, it felt like it all clicked. Within a week I already had 10 potential clients that I was helping and within 48 hours I made 1500 euros."
- Daniela KuRa, Coach, Trainer, and Speaker.
"I've gained 60 new followers, I have gained a lot of traffic, engagement with my IGTVs and my stories. I was finally able to break free of fear and perfectionism and I was able to create my first offer."
- Gabriela E. NLP Coach.
🎉 It's finally your turn!
The mistake most people make is they think the “do-it-yourself” route is cheaper. What they don’t take into account is how slow and ineffective that can be.
Some people might say, “Okay, can I just hire someone to do my social media for me?”.
Consider this: Hiring a social media expert could cost you a hefty 1K to 5K monthly. And that's not even factoring in the precious time you'll spend explaining your vision, curating content, and ensuring they capture the essence of your brand. Time is money, right?
If you’re like me, you work with what you have.
What if you could master the art of personal branding yourself? No need to break the bank or navigate the complexities of outsourcing.
It's not about settling for the "do-it-yourself" route because it's cheaper; it's about embracing the opportunity to be the master of your own success.
This is what's included:
- Lifetime Access to the Intentional Personal Branding Program (+ all updates) (€2997 value)
- ...16 Weeks of Group Coaching Program & Live Support with Steven de Cuba in the format of LIVE calls and in our private Facebook community (€1997 value)
- ...Workbook, Checklists, and Templates to keep it simple to get up and running! (€147 value)
...7 MEGA *BONUSES* that leave no stone unturned, and no gap unfilled, including…
- BONUS #1: Mini-Course: How to Take High-Quality Photos for Social Media with Your Phone.
PLUS: 12 Lightroom Mobile Presets for Creative Entrepreneurs (€147 value)
PLUS:: A Private Gallery with 60 High-Resolution Lifestyle Photos (€419 value) - BONUS #2: Lifetime Access to the VIP Private Facebook Community (€997 value)
- BONUS #3: How to Plan One Month Worth of Content for Social Media in One Day (€97 value)
PLUS: Social Media Calendar Template (€97 value) - BONUS #4: [Pre-Recorded] Visualize the Business of Your Dreams with Daniela KURA (€119 value)
- BONUS #5: Insider Secrets to Launching a Profitable Podcast with Courtney Elmer (€497 value)
- BONUS #6: How to Grow Your Followers and Sales Conversion with Facebook and Instagram Ads with Ana Katz (€297 value)
- BONUS #7: Energetics of Money Manifestation with Business Activation Coach, Tiffany Cheung (€597 value)
The total value is over €8.697, but you can join today for...
12 monthly payments of
€77,-
3 monthly payments of
€297,-
One-time payment of
€777,-
Your Investment is 100% Backed by Our 60-DayShow-Your-Work Guarantee!
I’m committed to your success and to providing extraordinary training that makes a positive impact on my students and their business. I’m so confident that the Intentional Personal Branding Membership will help you generate more leads, inquiries, and sales for your business that I’m offering you the chance to join, totally risk-free with a 60-Day Show-Your-Work Guarantee.
Here’s how it works...
If you fully implement the IPB Membership, attend the live classes (or watched the replay), fill out the PDF guides, utilize the program resources and bonuses, show us proof of your work on Instagram, and you still haven’t seen results in your business -- we’ll give you a full refund!
But honestly, I’m pretty positive that once you join the program, and start seeing results online, you won’t want to leave.
What other members are saying about the program...
"After joining the program, I had a plan. I felt organized and I know now what to do and how to do it effectively to gain followers, but more importantly how to gain customers."
- Elane van Vuuren, Photographer.
"Within two months of completing the program, I reached my goal of 3 clients and increased my monthly income by $1500. The IPB program gave me a better understanding of how to create meaningful content for my target audience, and it gave me that “kick in the bum” that I needed to make things happen."
- Alysee Boekhoudt, Digital Marketing Coordinator and Content Strategist.
"200+ followers and 6 new clients within the first week of having launched our pre-order. The IPB Program is very complete. It gives you a clear overview of the essentials to launch and grow your business."
- HappySensoryKids.nl
Not sure if this is the right fit for your business?
Message me on Instagram 👇
Want my exact proven framework to building a profitable personal brand online?
To make sure you'll succeed in this program, I'm giving you €8.997 in value with over €997 in bonuses!
Let me pull back the curtain and tell you exactly step-by-step how I did it.
No more guesswork, no more wasting time–it's time to make a big shift in your business.
12 monthly payments of
€77,-
3 monthly payments of
€297,-
One-time payment of
€777,-
The Real "Secret Sauce"
That Makes IPB So Transformative
There are a lot of programs and courses out there that promise the same kinds of results as IPB.
Maybe you've bought into your fair share only to be disappointed. And maybe this is starting to sound like more of the same.
Well, the truth is few, if any of them, can deliver like the Intentional Personal Branding Program does for one simple reason:
The IPB Program focuses on EXECUTION, not LEARNING.
It shows you exactly what to do, without the guesswork, and without the heavy-lifting!
And the best part? You'll be surrounded by like-minded people that are getting results like these ones:
"I have gained 160% more engagement consistently over the past weeks. I have started creating reels which are viewed by 1000's and I have gained 3 new clients that have started a trajectory."
– Nathalie P., Family Coach.
"I finally have a strategy and direction, specifically with my ideal customer and addressing their pain points with content. My reach and engagement have improved over the course of this program, and I've gained about 100 new followers."
- Andrew B., Director and Content Creator.
"After joining the program, I learned that it is not about the "likes" it is about converting your followers into paying customers. For me, it was the right time, as I changed careers, and the association I work for needed rebranding, and I also need it for myself to become more of an inspirational leader."
– Herrick H. Director.
"Before joining the program, I did not have the proper tools. And for me, that was the biggest challenge of using social media.
After joining the program, my Instagram account grew with 30 new followers within 30 days. My Facebook page reached more than 100 likes in 6 days and I have had 11 clients since I started."
– Marie-Jaindrah D. Aesthetician.
"I finally understood that I can be impactful online and help others through the online space.
After joining the program, I sold my first ever online Masterclass successfully with 20 paying participants and have learned so many tips and strategies that don’t take up a lot of time as got me real results fast."
– Ming J. Business Strategist, Coach, Trainer.
"Before joining the program, I did not have any structure or idea behind the things I was posting on Instagram. I only posted when I felt something was perfect.
The biggest lesson I learned is better done imperfectly than not done at all. Like Steven says: take messy action. The open environment of Stevens program with the like-minded community made me feel more comfortable to go for it and execute my ideas. I went from 1 post a month, because I felt uncomfortable, to 2 or 3 posts a week. At least more than 1 a month. I got requests for private classes, and I got two workshop bookings.
– Evi K., Bachata Dancer and Teacher.
Your questions answered...
FAQ #1: Can I afford this?
My question to you is, can you afford not to? Are your current strategies gearing you up for a breakthrough year? If not, where will your business be in 3 months for now if you continue wasting time on tactics that aren’t working? This is your chance to learn from me so you can skyrocket your learning curve in a little time.
And you can master the Brand *NEW* Intentional Personal Branding Program for just 12 installments of €77 (or pay in full and save money!).
FAQ #2: What if I don't have a business yet?
This program will help you with the foundations of building a brand online. We're going to focus on building an irresistible personal brand and make sure you have everything you need in order to sell your services when you're ready to sell.
The number one mistake that a lot of people make is that they wait until they have everything ready in order to start their brand. However, that's totally backward. The goal of this program is to position you as the authority in your industry and make it easier to sell your services.
Look at Kendrick, one of my founding members, when he joined the program he had no idea where to start and where to focus. After joining the program, this is what he said: "I'm currently experimenting with my content and learning along the way. My account is not a business yet, because I don't have a service or product to sell. However, I am treating my account as a business, because creating content is something I love to do and I think along the way I will create my service or business. My current results are that some of my followers reached out to me, to let me know that they are loving my content and would love to hear more about my experiences. My content is inspiring them to take action to fight for themselves, which makes me happy!"
FAQ #3: Will this work in my industry?
This program is for service and product-based entrepreneurs (or entrepreneurs in-the-making) that would like to turn their hobby into a profitable business. The program was tested first by a photographer and then by 10 entrepreneurs in different industries to make sure it's applicable for everyone. The good news is that it worked!
Look at Daniela, a healing coach, speaker, and one of my founding members, that made over 1500 euros in 48 hours.
Look at Juliette, a marketing consultant, designer, and one of my founding members, that quit her 9-5 job after joining the program and is going all-in with her business starting in December 2020.
Look at Elane, a photographer and one of my founding members that finally have a strategy on what to post on social media and how to be consistent.
If you're still doubting whether this would work for you, feel free to dm me on Instagram @stevendecuba and let's chat about it!
FAQ #4: How much time will I be investing in this program?
The Intentional Personal Branding Program is a self-paced implementation program, meaning you can work as many or as little hours as your schedule allows.
A good rule of thumb would be 2 hours per week watching videos and another 1 hour putting them into action for about 16 weeks.
(pretty much the same amount of time that most entrepreneurs spend in “figuring-it-out” mode).
Perhaps this means that you'll wake-up 30 minutes earlier than normal for the next 16 weeks, or maybe it means that you'll be going 30 minutes later to bed. You make your own rules.
Included in the program you'll also have access to 16 weeks of live group coaching sessions. This will be held on Zoom and the recording will be uploaded for you to watch after.
But here’s the thing…
As you’ll find, the program is designed for rapid implementation and sustainable momentum.
Meaning, as you stack up the wins and start waking up to raving fans every morning…
You’ll WANT to keep going.
You’ll WANT to speed through the program as quickly as you can.
You’ll WANT to make it the first thing you jump into after your epic morning routine.
Because as you’ll soon see, building a personal brand online isn’t a chore when you know exactly what you need to be doing to get amazing results without any wasted effort.
It’s actually one of the most fun and satisfying things you can do in your business.
FAQ #5: Who is this for?
If you have an idea in mind (or many ideas) that you want to take online but you feel overwhelmed because you’re not sure where to start and how to do it effectively...
Or maybe you’re a creative entrepreneur (or one in the making) and you want to leverage social media for your business but have no idea how to reach the right people and convert them into paying customers...
Or maybe you are not showing up with consistency on social media and you are not getting any engagement, let alone make any sales... then this is for you.
This is for creative entrepreneurs who have the vision for a life they want but are stuck in their heads. If you know that you have a special message to share with the world but something is holding you back this program will change your life.
This program not only focuses on the strategies that work currently online but, most importantly, on completely changing your mindset to be the entrepreneur you aspire to be.
FAQ #6: Who is this NOT for?
This program is not for people who want to sit back and let someone else do the work. Transformation takes commitment and growing a brand online takes time. If you’re not willing to make your transformation a priority, this is not for you – seriously.
Hey, hustler!
My name is Steven de Cuba and I'm a photographer and a business strategist based in the Netherlands and Aruba.
I help entrepreneurs build a personal brand online so that they can turn their passion into a profitable business and make their first 100K in revenue.
Building a personal brand online is hands-down the most effective way to stand out from your highly saturated market so you can reach more people, attract new leads, and convert more sales.
Want my exact proven framework to building a profitable personal brand online?
Let me pull back the curtain and tell you exactly step-by-step how I did it.
No more guesswork, no more wasting time–it's time to make a big shift in your business.
